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Step into the vibrant world of early 20th century advertising with G. H. E. Hawkins' masterful exploration of poster art. "Poster Advertising" is a unique illustrated guide that captures the essence of vintage advertising posters, offering valuable insights into the techniques and history behind national poster campaigns. This volume is more than just a book; it is a window into a bygone era where art deco poster artists and their classic collections shaped the visual landscape of marketing. Out of print for decades and now republished by Alpha Editions, this work has been lovingly restored for today's and future generations. It is more than a reprint - a collector's item and a cultural treasure. With thirty-two pages of full-colour reproductions, this book serves as an indispensable resource for marketing professionals and an enlightening guide for advertising students eager to learn historical advertising methods. Whether you're a casual reader fascinated by the evolution of advertising or a classic-literature collector seeking a piece that embodies cultural and artistic significance, "Poster Advertising" promises to captivate and inform. It celebrates the artistry and innovation of poster design, making it a timeless addition to any collection.