Project-Led Strategic Management - Marion, James; Lewis, John; Richardson, Tracey
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Strategic management is very well documented in business books and in the literature, but that does not make the task any easier. Because formulating and implementing strategy is so taxing, and the environmental signals are so intangible, strategic planning is a responsibility that is easy to avoid. The solution proposed in this book is a project management framework to advance organizational strategy. In this book, you'll find not only a description of how use the project management framework to advance strategic management, but also a case study that illustrates the positive impact.

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Produktbeschreibung
Strategic management is very well documented in business books and in the literature, but that does not make the task any easier. Because formulating and implementing strategy is so taxing, and the environmental signals are so intangible, strategic planning is a responsibility that is easy to avoid. The solution proposed in this book is a project management framework to advance organizational strategy. In this book, you'll find not only a description of how use the project management framework to advance strategic management, but also a case study that illustrates the positive impact.
Autorenporträt
Dr James W. Marion is a tenured associate professor and department chair at Embry-Riddle Aeronautical University Worldwide, Florida. Dr Marion holds a PhD in organization and management with a specialization in information technology management from Capella University.