Designed as a companion to Understanding Popular Culture , Reading the Popular gives the lie to theories that portray a mass audience that mindlessly consumes every product it is offered.
Designed as a companion to Understanding Popular Culture , Reading the Popular gives the lie to theories that portray a mass audience that mindlessly consumes every product it is offered.
John Fiske is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin-Madison, USA.
Inhaltsangabe
@contents: Selected Contents: Acknowledgements Why Fiske Still Matters Henry Jenkins Reading Fiske and Understanding the Popular Kevin Glynn, Jonathan Gray and Pamela Wilson Notes on Contributors Preface Chapter 1 Understanding Popular Culture Chapter 2 Shopping for Pleasure Chapter 3 Reading the Beach Chapter 4 Video Pleasures Chapter 5a Madonna Chapter 5b Romancing the Rock Chapter 6 Everyday Quizzes Everyday Life Chapter 7 News, History, and Undisciplined Events Chapter 8 Popular News Chapter 9 Searing Towers References Index
@contents: Selected Contents: Acknowledgements Why Fiske Still Matters Henry Jenkins Reading Fiske and Understanding the Popular Kevin Glynn, Jonathan Gray and Pamela Wilson Notes on Contributors Preface Chapter 1 Understanding Popular Culture Chapter 2 Shopping for Pleasure Chapter 3 Reading the Beach Chapter 4 Video Pleasures Chapter 5a Madonna Chapter 5b Romancing the Rock Chapter 6 Everyday Quizzes Everyday Life Chapter 7 News, History, and Undisciplined Events Chapter 8 Popular News Chapter 9 Searing Towers References Index
@contents: Selected Contents: Acknowledgements Why Fiske Still Matters Henry Jenkins Reading Fiske and Understanding the Popular Kevin Glynn, Jonathan Gray and Pamela Wilson Notes on Contributors Preface Chapter 1 Understanding Popular Culture Chapter 2 Shopping for Pleasure Chapter 3 Reading the Beach Chapter 4 Video Pleasures Chapter 5a Madonna Chapter 5b Romancing the Rock Chapter 6 Everyday Quizzes Everyday Life Chapter 7 News, History, and Undisciplined Events Chapter 8 Popular News Chapter 9 Searing Towers References Index
@contents: Selected Contents: Acknowledgements Why Fiske Still Matters Henry Jenkins Reading Fiske and Understanding the Popular Kevin Glynn, Jonathan Gray and Pamela Wilson Notes on Contributors Preface Chapter 1 Understanding Popular Culture Chapter 2 Shopping for Pleasure Chapter 3 Reading the Beach Chapter 4 Video Pleasures Chapter 5a Madonna Chapter 5b Romancing the Rock Chapter 6 Everyday Quizzes Everyday Life Chapter 7 News, History, and Undisciplined Events Chapter 8 Popular News Chapter 9 Searing Towers References Index
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"Well-written and accessible [...] Making the difficult seem easy is Fiske's great talent. No introductory reading list in the field would be complete without a Fiske."Sociology Magazine
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