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This book is about the real options approach to strategic investments, showing how to capitalize on uncertainty through strategic investments, contracts, and use of the financial markets.

Produktbeschreibung
This book is about the real options approach to strategic investments, showing how to capitalize on uncertainty through strategic investments, contracts, and use of the financial markets.
Autorenporträt
Martha Amram is the president of Glaze Creek Partners, a consulting firm in Palo Alto, California. She frequently speaks to senior management groups and has substantial experience in the use of the real options approach for the development of business strategy. Nalin Kulatilaka is a professor of finance at Boston University's School of Management, where he teaches primarily at the Executive MBA level. He has published widely on real options, risk management, and international finance, and has addressed executive audiences throughout the world on these topics.
Rezensionen
Real Options is an exciting, accessible introduction to one of the most useful innovations of modern finance. Filled with lively examples from various industries, the book reveals the strategic power of real options in business planning. David G. Luenberger, Professor of Engineering-Economic Systems and Operations Research, Stanford University, and author of Investment Science