Research Methods in Anthropology is the standard textbook for methods classes in anthropology. Whether you are coming from a scientific, interpretive, or applied anthropological tradition, you will learn field methods from the best guide in both qualitative and quantitative methods.
Research Methods in Anthropology is the standard textbook for methods classes in anthropology. Whether you are coming from a scientific, interpretive, or applied anthropological tradition, you will learn field methods from the best guide in both qualitative and quantitative methods.
H. Russell Bernard is Professor Emeritus of Anthropology at the University of Florida and Director of the Institute for Social Science Research at Arizona State University. His books include this text on Research Methods in Anthropology, as well as Social Research Methods (2d edition, Sage Publications 2012), Analyzing Qualitative Data: Systematic Approaches, with Gery Ryan and Amber Wutich (2d edition, Sage Publications 2016), and Native Ethnography, with Jesús Salinas Pedraza (Sage Publications 1989).
Inhaltsangabe
Preface v About the Author xiii 1 Anthropology and the Social Sciences 1 2 The Foundations of Social Research 23 3 Preparing for Research 54 4 Research Design: Experiments and Experimental Thinking 83 5 Sampling I: The Basics 114 6 Sampling II: Theory 131 7 Sampling III: Nonprobability Samples and Choosing Informants 145 8 Interviewing I: Unstructured and Semistructured 163 9 Interviewing II: Questionnaires 195 10 Interviewing III: Relational Data, Cultural Domains and Networks 233 11 Scales and Scaling 254 12 Participant Observation 272 13 Field Notes and Database Management 308 14 Direct and Indirect Observation 323 15 Introduction to Qualitative and Quantitative Analysis 354 16 Cognitive Anthropology I: Analyzing Relational Data, Cultural Domains and Networks 362 17 Cognitive Anthropology II: Decision Modeling, Taxonomies, and Componential Analysis 416 18 Text Analysis I: Interpretive Analysis, Narrative Analysis, Performance Analysis, and Conversation Analysis 437 19 Text Analysis II: Schema Analysis, Grounded Theory, Content Analysis, and Analytic Induction 459 20 Univariate Analysis 491 21 Bivariate Analysis: Testing Relations 527 22 Multivariate Analysis 570 iv Contents Appendix A: Table of Areas under a Normal Curve 598 Appendix B: Student's t Distribution 601 Appendix C: Chi-Square Distribution Table 602 Appendix D: F Table for the .05 Level of Significance 604 Appendix E: Resources for Fieldworkers 606 References 611 Author Index 000 Subject Index 000
Preface v About the Author xiii 1 Anthropology and the Social Sciences 1 2 The Foundations of Social Research 23 3 Preparing for Research 54 4 Research Design: Experiments and Experimental Thinking 83 5 Sampling I: The Basics 114 6 Sampling II: Theory 131 7 Sampling III: Nonprobability Samples and Choosing Informants 145 8 Interviewing I: Unstructured and Semistructured 163 9 Interviewing II: Questionnaires 195 10 Interviewing III: Relational Data, Cultural Domains and Networks 233 11 Scales and Scaling 254 12 Participant Observation 272 13 Field Notes and Database Management 308 14 Direct and Indirect Observation 323 15 Introduction to Qualitative and Quantitative Analysis 354 16 Cognitive Anthropology I: Analyzing Relational Data, Cultural Domains and Networks 362 17 Cognitive Anthropology II: Decision Modeling, Taxonomies, and Componential Analysis 416 18 Text Analysis I: Interpretive Analysis, Narrative Analysis, Performance Analysis, and Conversation Analysis 437 19 Text Analysis II: Schema Analysis, Grounded Theory, Content Analysis, and Analytic Induction 459 20 Univariate Analysis 491 21 Bivariate Analysis: Testing Relations 527 22 Multivariate Analysis 570 iv Contents Appendix A: Table of Areas under a Normal Curve 598 Appendix B: Student's t Distribution 601 Appendix C: Chi-Square Distribution Table 602 Appendix D: F Table for the .05 Level of Significance 604 Appendix E: Resources for Fieldworkers 606 References 611 Author Index 000 Subject Index 000
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