Frederick Allen
Secret Formula
The Inside Story of How Coca-Cola Became the Best-Known Brand in the World
Schade – dieser Artikel ist leider ausverkauft. Sobald wir wissen, ob und wann der Artikel wieder verfügbar ist, informieren wir Sie an dieser Stelle.
Frederick Allen
Secret Formula
The Inside Story of How Coca-Cola Became the Best-Known Brand in the World
- Broschiertes Buch
- Merkliste
- Auf die Merkliste
- Bewerten Bewerten
- Teilen
- Produkt teilen
- Produkterinnerung
- Produkterinnerung
The inside story of how Coca-Cola became the best-known brand in the world--Cover.
Andere Kunden interessierten sich auch für
- Ramsey DukesBLAST Your Way To Megabuck$ with my SECRET Sex-Power Formula19,99 €
- Richard KingThe Secret Formula to be Free of Debt10,99 €
- Samar BaqerIt's Your Time to Shine: A Personal Branding Formula to Build Your Influence12,99 €
- Donna KundeThe Influencers Formula12,99 €
- Wayne BreitbarthThe Power Formula for Linkedin Success: Kick-Start Your Business, Brand, and Job Search19,99 €
- Matt R OhrtSave Your Company, Don't Feed the Beast18,99 €
The inside story of how Coca-Cola became the best-known brand in the world--Cover.
Produktdetails
- Produktdetails
- Verlag: Chicago Review Press Inc DBA Indepe
- Seitenzahl: 510
- Erscheinungstermin: 27. Oktober 2015
- Englisch
- Abmessung: 203mm x 131mm x 38mm
- Gewicht: 532g
- ISBN-13: 9781504019859
- ISBN-10: 1504019857
- Artikelnr.: 43776797
- Herstellerkennzeichnung
- Libri GmbH
- Europaallee 1
- 36244 Bad Hersfeld
- gpsr@libri.de
- Verlag: Chicago Review Press Inc DBA Indepe
- Seitenzahl: 510
- Erscheinungstermin: 27. Oktober 2015
- Englisch
- Abmessung: 203mm x 131mm x 38mm
- Gewicht: 532g
- ISBN-13: 9781504019859
- ISBN-10: 1504019857
- Artikelnr.: 43776797
- Herstellerkennzeichnung
- Libri GmbH
- Europaallee 1
- 36244 Bad Hersfeld
- gpsr@libri.de
Frederick Allen was an award-winning reporter and political columnist with the Atlanta Journal-Constitution from 1972 to 1987, after which he joined CNN as a chief analyst and commentator covering the 1988 presidential election. His essays for the program Inside Politics earned CNN a CableACE Award, and Allen was called the “best political analyst” by the editors of the Hotline. Allen is the author of three books, including his history of the Coca-Cola Company, Secret Formula; Atlanta Rising, a history of modern Atlanta; and A Decent, Orderly Lynching, an account of the vigilantes of Montana. He was honored by the Western History Association with the inaugural Michael P. Malone Award for his research into vigilante symbolism, and is currently working on a book about Theodore Roosevelt. Allen graduated from Phillips Academy (Andover) and earned a BA in journalism from the University of North Carolina, Chapel Hill. He and his wife, Linda, live in Atlanta, Georgia, and Big Sky, Montana.
Dedication
Contents
Introduction: Red Scare
One: Stirrings
Two: Dope
Three: Dobbs
Four: Bottled-Up Anger
Five: “Get Your Readiness”
Six: Short Sales
Seven: Pepsi
Eight: War
Nine: Black and White
Ten: Politics
Eleven: “Octogenarians!”
Twelve: New Coke
Image Gallery
Notes
Bibliography
Index
Acknowledgments
About the Author
Contents
Introduction: Red Scare
One: Stirrings
Two: Dope
Three: Dobbs
Four: Bottled-Up Anger
Five: “Get Your Readiness”
Six: Short Sales
Seven: Pepsi
Eight: War
Nine: Black and White
Ten: Politics
Eleven: “Octogenarians!”
Twelve: New Coke
Image Gallery
Notes
Bibliography
Index
Acknowledgments
About the Author
Dedication
Contents
Introduction: Red Scare
One: Stirrings
Two: Dope
Three: Dobbs
Four: Bottled-Up Anger
Five: “Get Your Readiness”
Six: Short Sales
Seven: Pepsi
Eight: War
Nine: Black and White
Ten: Politics
Eleven: “Octogenarians!”
Twelve: New Coke
Image Gallery
Notes
Bibliography
Index
Acknowledgments
About the Author
Contents
Introduction: Red Scare
One: Stirrings
Two: Dope
Three: Dobbs
Four: Bottled-Up Anger
Five: “Get Your Readiness”
Six: Short Sales
Seven: Pepsi
Eight: War
Nine: Black and White
Ten: Politics
Eleven: “Octogenarians!”
Twelve: New Coke
Image Gallery
Notes
Bibliography
Index
Acknowledgments
About the Author