"An organization's future success depends on decision makers' abilities to anticipate changes and disruptions in the marketplace. But how do you get information about tomorrow today? How can your decisions today account for tomorrow's uncertainties? This book shows you how to exploit the period between the moment when you could know about emerging disruptions and the moment when most everybody else will know about it. It's the difference between being ahead of the curve or struggling to catch up"--
"An organization's future success depends on decision makers' abilities to anticipate changes and disruptions in the marketplace. But how do you get information about tomorrow today? How can your decisions today account for tomorrow's uncertainties? This book shows you how to exploit the period between the moment when you could know about emerging disruptions and the moment when most everybody else will know about it. It's the difference between being ahead of the curve or struggling to catch up"--Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Martin Schwirn is a vice president at Strategic Business Insights, an SRI International spinoff. He is focused on strategic and innovation-related consulting, including foresighting, horizon scanning, and scenario planning. He is the director of the scanning methodology that Small Data, Big Disruptions introduces and has worked internationally with the process for more than two decades. Schwirn has helped companies from virtually every industry, as well as many government departments in Asia, Europe, North American, and South America, to anticipate disruptions and change. He lives in San Francisco and works in Silicon Valley.
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