Raksha Singh

Small Scale Enterprises, in Central India with reference to ICTs

• Broschiertes Buch

Produktbeschreibung

This study investigated factors of ICT acceptance and usage in SMEs retail trade, and their effects on trade growth in Central, India. The author used a quantitative approach to carry out the study. Findings of this study might contribute and add to the already existing body of knowledge, and provide responses to practitioner's questions. This study expands on the literature pertinent to ICT adoption by SMEs. The study further provides practitioners with valuable information that might boost understanding of the factors influencing ICT adoption and use in SMEs. The ICT adoption factors in question included; ICT infrastructure, competitive advantage, and knowledge of managers/owners, perceived benefits, age and size of enterprise, financial capacity, enterprise activities, supplier's pressure, and experience of owners/managers. Additionally, there are other trade factors identified as significantly contributing towards SMEs retail growth. These factors incorporated SMEs characteristic, expertise of the management, range of goods and scope of services, and cooperation of trade.

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 116
• Erscheinungstermin: 10. November 2017
• Englisch
• Abmessung: 220mm x 150mm x 7mm
• Gewicht: 191g
• ISBN-13: 9786202059299
• ISBN-10: 620205929X
• Artikelnr.: 50027714

Autorenporträt

Dr. Raksha Singh Principal du Shri Shankaracharya College, Bhilai, CG Inde, ayant 20 ans d'expérience dans l'enseignement de l'économie, du commerce et de la gestion. Membre de la "Cour", organe suprême de l'Université Banaras Hindu et de divers organes académiques du gouvernement CG, elle a obtenu 03 droits d'auteur enregistrés à son nom et a conclu 03 projets de recherche financés par l'UGC.