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Strategic Analysis for Healthcare - McDonald, Warren G.; Wayland, Michael S.
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  • Broschiertes Buch

"This book presents a straightforward, step-by-step approach to strategic analysis and strategy development in healthcare. Through clear explanations of theoretical concepts, numerous examples, and applied exercises, it teaches the reader practical methods for developing strategy in a healthcare organization"--

Produktbeschreibung
"This book presents a straightforward, step-by-step approach to strategic analysis and strategy development in healthcare. Through clear explanations of theoretical concepts, numerous examples, and applied exercises, it teaches the reader practical methods for developing strategy in a healthcare organization"--
Autorenporträt
Warren G. McDonald, PhD, is professor and chair of the Department of Health Administration at Methodist University. He is also chief executive officer of McDonald and Associates LLC, a management consulting and leadership development firm. His academic background includes undergraduate degrees in opticianry and management, graduate degrees in healthcare management (Norwich University) and education (East Carolina University), and a doctor of philosophy degree in health sciences (Touro University), along with a number of professional certifications. Dr. McDonald is a member of the class of 2005 of the Institute for Management and Leadership in Higher Education at Harvard University and holds a graduate certificate in healthcare risk management from the University of Florida. He is a noted lecturer at conferences across the country and abroad. Michael S. Wayland is associate professor of management at Methodist University in Fayetteville, North Carolina, where he has taught business policy and strategy since 2007. Prior to joining Methodist, he worked in various management positions for Fortune 500 companies such as Chrysler Motors, PepsiCo, and General Electric. He received his undergraduate degree from Providence College and his master's degree from Wayne State University. He completed postgraduate work at George Washington University and is a member of the 2018 class of the Advanced Mediation Program at Harvard University Law School.