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Strategy in Context represents a pragmatic and novel approach to competitive strategy and strategic thinking. It makes use of numerous examples across the public and private sectors to demonstrate strategy from three dimensions-external context, internal context, and an organisation-specific context.

Produktbeschreibung
Strategy in Context represents a pragmatic and novel approach to competitive strategy and strategic thinking. It makes use of numerous examples across the public and private sectors to demonstrate strategy from three dimensions-external context, internal context, and an organisation-specific context.
Autorenporträt
Marc Day is Professor of Strategy and Operations Management at Henley Business School, University of Reading, UK.