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Making decisions is certainly the most important task of a manager and it is often a very difficult one. This book offers a decision making procedure for solving complex problems step by step. Unlike other texts, the book focuses on problem analysis, on developing solution options and on establishing the decision making matrix. The book is intended for decision makers in companies, in non-profit organisations and in public administration. It is an approach to helping them to solve complex problems successfully. The book is also addressed to students and to participants in executive courses.

Produktbeschreibung
Making decisions is certainly the most important task of a manager and it is often a very difficult one. This book offers a decision making procedure for solving complex problems step by step. Unlike other texts, the book focuses on problem analysis, on developing solution options and on establishing the decision making matrix.
The book is intended for decision makers in companies, in non-profit organisations and in public administration. It is an approach to helping them to solve complex problems successfully. The book is also addressed to students and to participants in executive courses.
Autorenporträt
Richard Kühn, geboren 1939, ist seit 1987 Ordinarius für Betriebswirtschaftslehre an der Universität Bern sowie Direktor des Instituts für Marketing und strategische Unternehmungsführung der Universität Bern. Zu seinen Forschungsschwerpunkten zählen strategisches Marketing und strategische Unternehmungsführung. Er ist Mitglied diverser wissenschaftlicher Verbände, Mitglied des Beirats der Wirtschaftsförderung des Kantons Bernsowie Verwaltungsrat in verschiedenen Schweizer Unternehmen.