M. Larry LitwinThe ABC's of Strategic Communication
Thousands of terms, tips and techniques
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Produktdetails
- Verlag: AuthorHouse
- Seitenzahl: 716
- Erscheinungstermin: 20. Dezember 2007
- Englisch
- Abmessung: 229mm x 152mm x 42mm
- Gewicht: 1143g
- ISBN-13: 9781434359834
- ISBN-10: 1434359832
- Artikelnr.: 23396348
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
- Libri GmbH
- Europaallee 1
- 36244 Bad Hersfeld
- gpsr@libri.de
M. Larry Litwin, APR, Fellow PRSA, is an established strategic advisor, teacher, mentor, role model and ethicist, and an awardwinning public relations counselor and broadcast journalist, who has left a lasting impression on thousands of students and professionals. He is an associate professor of communication at Rowan (N.J.) University where his classroom is considered a laboratory for practical knowledge. Litwin teaches public relations, advertising, radio and television. He is the 2006 recipient of the National School Public Relations Associations Lifetime Professional Achievement Award for excellence, leadership, contributions to the profession, and advocacy for students and our nations public schools.His first book, The Public Relations Practitioners Playbook is a how-to, hands-on, step-by-step manual designed to provide both the seasoned professional and novice with a valuable resource containing information, knowledge and skills that can be applied to the day-to-day world. See: www.larrylitwin.com.
