Andrew Ackerman

The Entrepreneur's Odyssey

A Novel Approach to Startup Success

• Gebundenes Buch

Produktbeschreibung

"The Entrepreneur's Odyssey" is an authentic window into what it really takes to turn an idea into a viable startup. It is both an essential how-to guide for would-be startup founders as well as an entertaining novel for the startup curious.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 240
• Erscheinungstermin: 15. Mai 2025
• Englisch
• Abmessung: 240mm x 161mm x 18mm
• Gewicht: 529g
• ISBN-13: 9781032894041
• ISBN-10: 1032894040
• Artikelnr.: 72543148

Autorenporträt

Andrew Ackerman is a serial entrepreneur, startup mentor and early-stage investor. He has invested in over 70 startups and mentored hundreds more over the past 15 years. Previously, Andrew founded two companies and has a keen appreciation for how hard it is to build a successful startup, even under the best of circumstances. In addition to investing, Andrew consults for startups, venture and corporate venture funds, accelerators and venture studios.

Inhaltsangabe

PART I: LAYING THE FOUNDATIONS FOR A GREAT STARTUP
CHAPTER 1 - OPEN MIC NIGHT
STARTUP STYLE
CHAPTER 2 - IN THE END
THERE CANNOT BE ONLY ONE
CHAPTER 3 - A GOOD ELEVATOR PITCH PUSHES ALL THE RIGHT BUTTONS
CHAPTER 4 - TELL ME WHERE IT HURTS
CHAPTER 5 - LET'S GET PERSONAL
CHAPTER 6 - THE PERFECT PERSONA
CHAPTER 7 - THINK SMALL. THINK MINIMUM VIABLE PRODUCT
CHAPTER 8 - NEW PRODUCT FLOW
CHAPTER 9 - EATING UP CUSTOMER FEEDBACK
CHAPTER 10 - FULLY FED
CHAPTER 11 - DE-RISKING THE MODEL
PART II: PREPPING YOUR PITCH DECK
CHAPTER 12 - ORDERING THE NARRATIVE
CHAPTER 13 - JUDGING A DECK BY ITS COVER
CHAPTER 14 - HOLD THE SIZZLE
CHAPTER 15 - SOLVING THE PROBLEM
CHAPTER 16 - CO-FOUNDER WANTED
CHAPTER 17 - THERE'S NO COMPETITION
CHAPTER 18 - CO-FOUNDER... NOT
CHAPTER 19 - THE PRICE IS RIGHT (A.K.A. THE REVENUE MODEL)
CHAPTER 20 - GO-TO-MARKET OR GO HOME
CHAPTER 21 - CO-FOUNDER WANTED (REDUX)
CHAPTER 22 - (MARKET) SIZE MATTERS
CHAPTER 23 - THE ATTRACTION OF TRACTION
CHAPTER 24 - AVOIDING A FOUNDER EQUITY #FAIL
CHAPTER 25 - THE REGULATORY STORY
CHAPTER 26 - GETTING UP TO SPEED ON ACCELERATORS
CHAPTER 27 - 20/20 VISION
CHAPTER 28 - GETTING (MILE)STONED
CHAPTER 29 - THE ART OF THE ASK
CHAPTER 30 - TEAM (WHY
NOT WHO)
CHAPTER 31 - SHOW ME THE MONEY FINANCIALS
PART III: FINDING AND MEETING INVESTORS
CHAPTER 32 - PROSPECTING FOR INVESTORS
CHAPTER 33 - "I'D LIKE YOU TO MEET..." (WARM INTRO REQUESTS)
CHAPTER 34 - MASTERING THE INVESTOR MEETING
CHAPTER 35 - PORTCO JUJITSU
CHAPTER 36 - DRY FUNDS
CHAPTER 37 - PAY TO PLAY DOESN'T PAY
CHAPTER 38 - THE PERILS OF CORPORATE PARTNERSHIPS
CHAPTER 39 - MONTHLY UPDATE EMAILS FOR FUN AND FOMO
PART IV: SEALING THE DEAL
CHAPTER 40 - NOTES
SAFES
PRICED ROUNDS
CHAPTER 41 - TERMS OF ENDEARMENT
CHAPTER 42 - BEYOND VALUATION
CHAPTER 43 - SEALING THE DEAL
CHAPTER 44 - MONEY IN THE BANK