Sue Unerman is the Chief Strategic Officer at MediaCom. She is also a Council Member of the Open University, sits on the University of Oxford Public Affairs Advisory Group, was on the Advisory Board of the Government Digital Service and is on the Corporate Development Board of Women's Aid.
Preface
Introduction
Chapter 1 Ambition
Men are ambitious; women are ambivalent
. Ask for what you want; ask for what you need
. Ambition is a stranger to me
. Jostling the big boys
. Use the Frustration
. Feel the fear and do it anyway
. Wherever you go you take the weather with you.
One Voice: Tessa
Chapter 2 Creativity
Men strut their stuff; women tend to shun it in order to conform
. Borrow it
. Don't Zig; Zag
. Don't fear failure
. Tear it up
. Be naïve
One voice: Kelly
Chapter 3 Cut Through
Men like to be noticed; women like to get on with the work
. Brand yourself
. Speak the right language
. Ha Ha; be funny
. Shh - cutting through as an introvert
. Manage up and sideways
. Don't be a doormat
. Be seen
One voice: Mercedes
Chapter 4 Trouble
Trouble troubles women differently from how it troubles men
. Keep going
. Is sex a problem?
. Sex in the office
. Conspiracy of the sisterhood - kindness can kill
. Mean Girls
. Know when to back down
. The burnout
One voice: Rachel
Chapter 5 Resilience
Men take things in their stride that throw women off course
. Don't ask; don't get
. When to walk away
. Secret rules of work
. The numbers game
. The playbook
. Don't take it personally
One voice: Megan
Chapter 6 Anger
Men exploit their inner bastard; women hide the inner bitch
. Power grip
. Odd one out
. Use advocates
. Go feral
. Play the long game
One voice: Gloria
Chapter 7 Karma
Women are not in the network of chaps. How to pay favours forward and how
helping others helps you.
. Always on
. Be your best self
. Make a memory
. Pay it forward
. We're all human
One voice: Carys
