To sell your nonfiction book to a traditional publisher, you need a powerful, professional nonfiction book proposal. This comprehensive guide by veteran literary agent Andy Ross shows writers exactly how to create a winning book proposal that attracts agents, editors, and major publishing houses. In this essential how-to book for nonfiction authors, Ross breaks down every component of a successful proposal, including:How to craft a clear, compelling book overview How to prove the market demand for your nonfiction topic How to demonstrate your author platform, credentials, and expertise How to identify and describe your target audience How to write effective competitive title analysis How to develop a strong marketing and promotion plan How to structure chapter summaries and a polished sample chapter Perfect for aspiring authors, subject-matter experts, entrepreneurs, and thought leaders, this guide explains exactly what agents and publishers look for in a nonfiction proposal-and how to stand out in today's competitive publishing landscape. If you want to publish your nonfiction book with a traditional publisher, this book gives you the insider tools, templates, and strategies you need to write a professional, persuasive book proposal that gets attention and gets results. " When I was writing my book proposal, Andy's input took it to the next level. Publishers loved the proposal. We had multiple offers. The book was acquired by Yale University Press in 2014." --David Sedlak, Professor of Civil and Environmental Engineering, University of California. "Andy Ross is a rare treasure, an agent who loves writers and works on our behalf. Crafting proposals under his tutelage has been a pleasure. He encourages me to best express what is most important to get across to prospective editors." --Michele Anna Jordan. Winner of the James Beard Award, Author of Vinaigrettes and Other Dressings, Harvard Common Press, 2013.