graduate level journalism, public opinion, poli sci, sociology. Goes with the McCombs agenda-setting books; especially intended as companion to Communication and Democracy.
graduate level journalism, public opinion, poli sci, sociology. Goes with the McCombs agenda-setting books; especially intended as companion to Communication and Democracy.
Contents: Preface. Theoretical Underpinnings of the Agenda Setting Process. The Agenda Setting Susceptibility Measure. Effects of Demographic and Psychological Variables on Agenda Setting. Effects of Behavioral Variables on Agenda Setting. Putting It All Together: How the Agenda Setting Process Works. Effects of Different Media on Agenda Setting. The Role of Nonmedia Sources in the Agenda Setting Process. Expanding the Agenda Setting Hypothesis. Social Learning in the Agenda Setting Process. References.
Contents: Preface. Theoretical Underpinnings of the Agenda Setting Process. The Agenda Setting Susceptibility Measure. Effects of Demographic and Psychological Variables on Agenda Setting. Effects of Behavioral Variables on Agenda Setting. Putting It All Together: How the Agenda Setting Process Works. Effects of Different Media on Agenda Setting. The Role of Nonmedia Sources in the Agenda Setting Process. Expanding the Agenda Setting Hypothesis. Social Learning in the Agenda Setting Process. References.
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