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Reflecting on the interviews from the authors in this book, I see echoes of my own story in their journeys. Each entrepreneur has a unique Why that drives them forward, through the ups and downs, the wins and the losses. It's this Why that not only shapes their businesses but also their lives. As you read their stories, you'll notice a common thread: it's not just about making money or achieving success; it's about making a difference. It's about knowing that what you do matters and that it impacts more than just your bank account-it touches lives. Finding your Why isn't always easy. It…mehr

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Reflecting on the interviews from the authors in this book, I see echoes of my own story in their journeys. Each entrepreneur has a unique Why that drives them forward, through the ups and downs, the wins and the losses. It's this Why that not only shapes their businesses but also their lives. As you read their stories, you'll notice a common thread: it's not just about making money or achieving success; it's about making a difference. It's about knowing that what you do matters and that it impacts more than just your bank account-it touches lives. Finding your Why isn't always easy. It requires introspection, honesty, and sometimes a drastic life event to bring it to light. For me, it was that near-death experience that brought clarity. For others, it might be a career setback, a personal loss, or even a moment of sheer frustration. But when you find it, it becomes your North Star. It guides every decision, every action, and every step on the road to success. It keeps you going when times are tough and reminds you of the bigger picture when things seem overwhelming.
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