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The Rookie CEO goes behind the scenes with 9 Rookie CEOs and shares what behaviors cross the line, what activities result in excellent and poor execution and what successful leadership looks like. The book features actual stories about 9 rookie CEOs from different backgrounds, who bring unique philosophies and leadership styles to their new role and that drives the culture of the company. The reader will learn from actual lessons about people who make the organization successful, and how the rookie CEO's philosophy and leadership style impact the culture. How do we accomplish that in the book? The revolutionary framework introduced as PPLC represents the Path to CEO, Philosophy, Leadership Style and how they shape corporate Culture. This book is for future CEOs, investors, entrepreneurs, and people with the ambition to lead companies. The goal is to eliminate mistakes in the early days of being a CEO. The rookie CEO or leader will be better prepared when these types of issues hit them head on and set the stage for success!