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Offers a fascinating account of one of the most challenging political campaigns Australia has ever seen. From the detailed war-gaming of potential political outcomes to the nail-biting lead-up to the polls... what really happened on that campaign trail? How did Rudd resume the prime ministership? Did his ultimate push come too late, or was saving the furniture the best the ALP could hope for?

Produktbeschreibung
Offers a fascinating account of one of the most challenging political campaigns Australia has ever seen. From the detailed war-gaming of potential political outcomes to the nail-biting lead-up to the polls... what really happened on that campaign trail? How did Rudd resume the prime ministership? Did his ultimate push come too late, or was saving the furniture the best the ALP could hope for?
Autorenporträt
Bruce Hawker is a leading campaign manager with 30 years experience advising leaders in business and politics. He has advised Labor in campaigns since the 1980s and worked on virtually every campaign at state, territory and federal level between 1997 and today. This included a remarkable 10-year run between 1998 and 2007 when Labor did not lose one election at State or Territory level.