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The private insights of the bestselling 'Father of Advertising', David Ogilvy

Produktbeschreibung
The private insights of the bestselling 'Father of Advertising', David Ogilvy
Autorenporträt
David Ogilvy CBE is often described as the 'Father of Advertising'. Before founding New York agency Ogilvy & Mather in 1948, he pursued several career paths, working as a chef at the Majestic in Paris Ritz, an AGA salesman and a farmer. His iconic campaigns include legendary adverts for Dove, Hathaway, Rolls Royce and Guinness. He died in 1999.