Turning Cyberpower Into Idea Power - Cole, Kaci
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The United States is currently engaged in a struggle to counter the effects of violent extremist ideology. Heavy use of the military component of national power eliminated the immediate danger but also validated the threat ideology. Initial US actions failed to address the underlying causes and some argue increased the pool of individuals susceptible to violent extremist ideology. Strategic communications supports other national instruments of power in this struggle but can also attack the underlying ideology. The US communicates with multiple audiences through various forms of media both…mehr

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The United States is currently engaged in a struggle to counter the effects of violent extremist ideology. Heavy use of the military component of national power eliminated the immediate danger but also validated the threat ideology. Initial US actions failed to address the underlying causes and some argue increased the pool of individuals susceptible to violent extremist ideology. Strategic communications supports other national instruments of power in this struggle but can also attack the underlying ideology. The US communicates with multiple audiences through various forms of media both traditional and emerging. Social media may present an opportunity for US strategic communications efforts to reach an expanding audience, from which violent extremists are also trying to recruit. Like any other instrument effective use of social media requires a thorough understanding of the capabilities and limitations. Determining the role of social media in the overall US strategic communications efforts requires identifying methods to use and assess the effects of the medium. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.