Thomas Hutzschenreuter, Tim Lämmermann

AI Business Strategy (eBook, PDF)

A Managerial Guide to Success

• Format: PDF

Produktbeschreibung

This book equips you with essential knowledge to strategically adopt and leverage today's machine learning-based AI systems. Drawing on several years of research with globally leading corporations, it provides an innovative guide to developing your own AI business strategy. It is packed with diverse strategy examples and hands-on worksheets to help you turn newly gained insights into immediate, practical action.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 200
• Erscheinungstermin: 18. November 2025
• Englisch
• ISBN-13: 9781040572214
• Artikelnr.: 76009244

Autorenporträt

Thomas Hutzschenreuter is a chaired professor of strategic and international management at the Technical University of Munich, Germany. He has consulted for many leading companies across industries with a particular emphasis on AI technologies, digitization, transformation, growth, and internationalization.

Tim Lämmermann is a doctoral candidate at the chair of strategic and international management at Technical University of Munich, Germany. His expertise predominantly lies at the intersection of strategic management and artificial intelligence.

Inhaltsangabe

Preface
Introduction Chapter 1: Why You Need an AI Business Strategy
Fundamentals for Dealing with AI Business Strategies Chapter 2: Understanding Business Strategies
Chapter 3: Understanding Today's AI Systems The AI Business Strategy Frame(c) Chapter 4: How to Initiate Your AI Business Strategy
Chapter 5: How to Formulate Your AI Business Strategy
Chapter 6: How to Implement Your AI Business Strategy
Chapter 7: How to Stay Strategically Flexible for AI
Outlook