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The third edition of this successful textbook introduces students to behavioral economics. Offers a critical examination of the latest literature, research, developments and debates in the field by discussing topics such as evolutionary psychology and neuroscience. Contains a wealth of case studies, examples and review questions.
The third edition of this successful textbook introduces students to behavioral economics. Offers a critical examination of the latest literature, research, developments and debates in the field by discussing topics such as evolutionary psychology and neuroscience. Contains a wealth of case studies, examples and review questions.
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Autorenporträt
Nick Wilkinson is Professor of Economics at Richmond the American International University in London, UK.
Inhaltsangabe
PART I: INTRODUCTION 1. Nature of Behavioral Economics 2. Methodology PART II: FOUNDATIONS 3. Values, Preferences and Choices 4. Beliefs and Expectations 5. Decision-making under Risk and Uncertainty 6. Mental Accounting PART III: INTERTEMPORAL CHOICE 7. The Discounted Utility Model 8. Alternative Intertemporal Choice Models PART IV: STRATEGIC INTERACTION 9. Behavioral Game Theory 10. Social Preferences PART V: CONCLUSION 11. Behavioral Economics: Summary and Outlook.
PART I: INTRODUCTION 1. Nature of Behavioral Economics 2. Methodology PART II: FOUNDATIONS 3. Values, Preferences and Choices 4. Beliefs and Expectations 5. Decision-making under Risk and Uncertainty 6. Mental Accounting PART III: INTERTEMPORAL CHOICE 7. The Discounted Utility Model 8. Alternative Intertemporal Choice Models PART IV: STRATEGIC INTERACTION 9. Behavioral Game Theory 10. Social Preferences PART V: CONCLUSION 11. Behavioral Economics: Summary and Outlook.
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