David Gartman

Auto-Opium (eBook, PDF)

A Social History of American Automobile Design

• Format: PDF

Produktbeschreibung

This much needed book is the first to provide a comprehensive history of the profession and aesthetics of American automobile design. The author reveals how the appearance of the automobile was shaped by the social conflicts arising from America's mass production system. He connects the social struggles of American society with the organizational struggles of designers to create symbol-laden substitutes for the American dream. Theoretically sophisticated, lucid and compelling, Auto-Opium will appeal to all interested in the American obsession with the car.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 288
• Erscheinungstermin: 11. Januar 2013
• Englisch
• ISBN-13: 9781135094201
• Artikelnr.: 42828112

Autorenporträt

David Gartman is Associate Professor of Sociology, Department of Sociology and Anthropology, University of South Alabama.

Inhaltsangabe

List of Illustrations (21) Preface 1. The Aesthetics of Fordism 2. Early
Development of the Automotive Form 3. Diverging Paths of Design: Mass and
Class Production 4. The Struggle for Styling, 1: The Twenties and the Birth
of Automobile Styling 5. The Struggle for Styling, 2: The Depression and
the Decade of Streamlining 6. Fifties Fins and the Triumph of Fantastic
Styling 7. The Rise and Fall of Auto Individuality Epilogue. Design in the
Wake of Fordism Notes