Jim Collins, Jerry I. Porras

Built to Last (eBook, ePUB)

Successful Habits of Visionary Companies

• Format: ePub

Produktbeschreibung

Fundamentally altering the way executives think about long-term success, Built to Last has become a bible among CEOs and managers at prestigious corporations the world over. Using examples from such companies as Wal-Mart, 3M, P&G, and Johnson & Johnson, two professors at the Stanford Graduate School of Business conclude that vision is endemic to an organization's success. Comparisons with a list of also-rans-Pfizer, Ames, Norton, Colgate, Bristol Meyers, and Zenith-helped the authors to prove their central idea: visionary companies can stimulate progress while preserving their core businesses; they can sustain a sense of cultism, create BHAGs (big, hairy, audacious goals), and use unplanned progress to be successful year after year. aThis new edition features an introduction by the authors, describing what they've learned since the original publication about how their findings apply to international settings, nonprofits, corporations in need of transformation, and making predictions for the future.

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Produktdetails

• Verlag: HarperCollins
• Seitenzahl: 368
• Erscheinungstermin: 30. August 2011
• Englisch
• ISBN-13: 9780062119087
• Artikelnr.: 38008802

Autorenporträt

Jim Collins has published multiple international bestsellers that have sold in total more than ten million copies worldwide, including the perennial favorite Good to Great. His writings and teachings are based on extensive research projects designed to uncover timeless principles of human endeavor and have had a lasting impact across all sectors of society. All of Jim's books share a common thread: the study of people and how they navigate the big questions of leadership and life.