British men had symbolically become stone masons to express their commitment to the emerging market economy and to the social value of craft labor. Clawson points out that American fraternalism fulfilled similar purposes, as fraternal organizations reconciled individualism and mutuality for many who were discomfited by the conflict of egalitarian principles and capitalist industrial development. Fraternalism's extraordinary appeal rested also on the assertion of masculine solidarity in the face of feminine claims to moral leadership. Nevertheless, visions of solidarity were contradicted when fraternal organizations became increasingly entrepreneurial, seeking to maximize their own growth through systematic marketing of membership.
Originally published in 1989.
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