Crisis Communication Cases from Asia (eBook, PDF)

A Cultural Approach
Redaktion: Sriramesh, Krishnamurthy; Yeo, Su Lin

• Format: PDF

Produktbeschreibung

This book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved.

Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural process of conducting crisis communication in this diverse environment. Each of these cases addresses the onset, evolution, and resolution of the crisis. The contributors are seasoned practitioners who have done crisis communication work in this continent and have used the same framework of five environmental variables that define culture in this book: political culture, economic systems, societal culture, media systems, and activist environments.

This edited volume is ideal for scholars and advanced students in public relations and strategic communication generally and crisis communication specifically.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 226
• Erscheinungstermin: 4. Oktober 2024
• Englisch
• ISBN-13: 9781040151365
• Artikelnr.: 72288127

Autorenporträt

Krishnamurthy Sriramesh is a Professor of Public Relations in the College of Media, Communication, and Information at the University of Colorado, Boulder, USA. Su Lin Yeo is Associate Professor in the Lee Kong Chian School of Business at Singapore Management University.

Inhaltsangabe

Introduction 1. Extending the Horizons of Crisis Communication Scholarship
and Practice: A Socio-cultural Perspective 2. VIETNAM: Lost in Translation:
Coca Cola's Advertisement Sparks Crisis 3. INDIA: McDonald's Faces Boycott
Over Halal Meat 4. MALAYSIA: Environmentalists Rally Against MNC Over
Radioactive Waste 5. SINGAPORE: MNC Halts Retrenchment Over Employees'
Anger 6. JAPAN: Nike's Anti-Racism Ad Sparks Backlash 7. CHINA: H&M
"Canceled" by Chinese Consumers Over Uyghur Cotton 8. INDONESIA: Diversity
vs Ideology: Muslims Demand Starbucks Boycott Over LGBTQ+ Stance 9.
THAILAND: FoodPanda Faces Boycott for "Terrorist" Comment 10. SOUTH KOREA:
Ignoring History Imperils Uniqlo's Business. Epilogue