Recent research has generated profound insights into international differences in business culture. This new work presents up-to-date theory and practical guidance, identifying situations in which cultural differences present challenges. A focus on "critical incidents", demonstrated in a range of case studies will help readers to foresee such situations in their own projects and processes, and so improve strategic and operational decision-making in construction collaborations. Detailed examples are taken from the Netherlands, Germany, Poland, Turkey, the UAE, and China, to explore a variety of problems in very different economic and cultural surroundings.
A range of professionals (contractors, developers, investors, architects, engineers, governments, public/private clients) will find this book highly valuable, as will researchers and students.
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