Struggling to convert your data, analytics and AI strategy into business value?
Data and Analytics Strategy for Business by Simon Asplen-Taylor is an essential guide for CDOs, CAIOs, CIOs and CTOs seeking to deliver measurable results from data investments. Focused on aligning data, analytics and AI with strategic goals, this book helps leaders move from initial implementation to transformation.
Fully updated with the latest AI developments, it provides practical tools and real-world insights to accelerate implementation, drive adoption and optimize performance across the organization.
You'll learn how to:
- Align data, analytics and AI to strategic business outcomes
- Build trust through data quality, governance and transparency
- Integrate AI and ML Secure executive and organizational buy-in for long-term success
- Learn from real-world examples including Tesco and Facebook
With guidance grounded in real results, Data and Analytics Strategy for Business helps senior leaders lead smarter, execute faster and unlock enterprise-wide impact.
Themes include: data strategy, AI adoption, analytics leadership, digital transformation, data governance, performance optimization
Data and Analytics Strategy for Business by Simon Asplen-Taylor is an essential guide for CDOs, CAIOs, CIOs and CTOs seeking to deliver measurable results from data investments. Focused on aligning data, analytics and AI with strategic goals, this book helps leaders move from initial implementation to transformation.
Fully updated with the latest AI developments, it provides practical tools and real-world insights to accelerate implementation, drive adoption and optimize performance across the organization.
You'll learn how to:
- Align data, analytics and AI to strategic business outcomes
- Build trust through data quality, governance and transparency
- Integrate AI and ML Secure executive and organizational buy-in for long-term success
- Learn from real-world examples including Tesco and Facebook
With guidance grounded in real results, Data and Analytics Strategy for Business helps senior leaders lead smarter, execute faster and unlock enterprise-wide impact.
Themes include: data strategy, AI adoption, analytics leadership, digital transformation, data governance, performance optimization
"In my experience taking people somewhere they've not been before requires leadership and trust, whether that's climbing Everest or making a success of your business through the use of data and analytics. In Data and Analytics Strategy for Business, Simon cuts through the jargon and provides a clear route for success." Kenton Cool has completed 15 successful Everest summits and led Sir Ranulph Fiennes' 2008 and 2009 Expeditions.








