The book is a complete discussion of product development in the pharmaceutical and biotechnology industries from discovery, to product launch, and through life cycle management. No single book employs both a format designed for fellows' and residents' education and covers the full scope of drug development from discovery through a product's life cycle. The format is a set of figures, tables and lists that can become power-point style slides, and there are detailed narrative descriptions, including real-life examples, illustrations, controversies in industry, and references. The book is authored and edited by industry and research experts.
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