Katharina Sachse, Claus-Peter Heinrich, Silke F. Heiss, Sandra Sülzenbrück

Employer Attractiveness from the Perspective of Different Generations (eBook, PDF)

Unity Instead of Differences

• Format: PDF

Produktbeschreibung

The discussion about generational differences in the workplace is omnipresent-often shaped by clichés and generalizations. This book provides a well-founded, empirically supported analysis of whether expectations for attractive employers truly differ across generations. The findings reveal: much of what is considered generation-specific is actually a reflection of broader societal change.

Based on a large-scale survey of employees from four generations, key factors are identified that make employers attractive-regardless of employee age. The book offers practical recommendations for sustainable human resource management-beyond generational myths.

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Produktdetails

• Verlag: Springer Berlin Heidelberg
• Seitenzahl: 58
• Erscheinungstermin: 27. November 2025
• Englisch
• ISBN-13: 9783662724217
• Artikelnr.: 75984976

Autorenporträt

Katharina Sachse, Silke F. Heiss, and Sandra Sülzenbrück are professors of business psychology at various universities of applied sciences. They have expertise in personnel psychology research and practice. Claus-Peter Heinrich is a business psychologist and Vice President Brand at IONOS Group.