Douglas W. Cunningham, Christian Wallraven

Experimental Design (eBook, ePUB)

From User Studies to Psychophysics

• Format: ePub

Produktbeschreibung

This book explains the basic terminology used to discuss experiments and takes a brief look at the more than 150 year history of experiments in psychology. It covers how to generalize from a few people to the whole population. The largest part of the book is dedicated to the most flexible, and arguably the most central, aspect of an experiment: What do the participants do? Each chapter follows the same structure and includes two examples, one from traditional psychophysics and one using computer animated facial expressions as stimuli.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Erscheinungstermin: 17. November 2011
• Englisch
• ISBN-13: 9781040060223
• Artikelnr.: 72252358

Autorenporträt

Cunningham, Douglas W.; Wallraven, Christian

Inhaltsangabe

INTRODUCTION: What Is an Experiment? Designing an Experiment. RESPONSE
MEASURES: The Task. Free Description. Rating Scales. Forced Choice.
Specialized Multiple Choice. Real-World Tasks. Physiology. STIMULI:
Choosing Stimuli. Presenting Stimuli: The Psychtoolbox. DATA ANALYSIS:
Statistical Issues. Free Description, Questionnaires, and Rating Scales.
Force and Multiple Choice. Bibliography.