Financial exclusion (eBook, PDF)

• Format: PDF

Produktbeschreibung

This special ebook from the Journal of International Bank Marketing focuses on issues related to poverty, particularly the denial of access to the traditional financial institutions to the poor. Even though financial exclusion of the poor is a major issue and has long been tackled by studies in such fields as Urban Geography and Sociology, marketing journals - particularly those dedicated to financial institutions - have been relatively quiet on a problem that some experts contend is accelerating the bifurcation of the world's population into the "e;haves"e; and the "e;have-nots"e;. While this single ebook does not "e;cure"e; the dearth of research in marketing on financial exclusion, it contains five original chapters that span a wide breadth and are deep with insights.

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Produktdetails

• Verlag: Emerald Group Publishing Limited
• Seitenzahl: 80
• Erscheinungstermin: 3. Juli 2015
• Englisch
• ISBN-13: 9781785605093
• Artikelnr.: 52930058