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Good Business: An Entrepreneur's Guide to Creating a Better World is an illustrated guide that takes readers through the complicated but exhilarating landscape of social enterprise businesses that are changing the world. A social enterprise is a different kind of business, one that uses a market-driven approach to address a social or environmental problem such as poverty, environmental damage, or resource scarcity, with the dual goals of helping humanity and building a profitable business. With a climate crisis, a growing population, and diminishing natural resources, the need for…mehr
Good Business: An Entrepreneur's Guide to Creating a Better World is an illustrated guide that takes readers through the complicated but exhilarating landscape of social enterprise businesses that are changing the world.
A social enterprise is a different kind of business, one that uses a market-driven approach to address a social or environmental problem such as poverty, environmental damage, or resource scarcity, with the dual goals of helping humanity and building a profitable business.
With a climate crisis, a growing population, and diminishing natural resources, the need for socially-minded innovators is greater than ever. Good Business is designed to be a practical guide and tool for innovators, entrepreneurs, and dreamers who are attempting to navigate the complicated business models required for social enterprises.
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Autorenporträt
Lilly Tench lives in Knoxville, TN and is Director of the Spark Cleantech Accelerator at the University of Tennessee Research Park. She has worked with hundreds of entrepreneurs in industries from energy to agriculture and gained crucial insight into the opportunities and complexities of mixing mission and money.
Inhaltsangabe
Introduction Part 1: Business Models for Social Impact 1. Business to Consumer (B2C) 2. Business to Business (B2B) 3. Creative Financing 4. Government 5. Nonprofits Part 2: Twelve Opportunities to Integrate Social and Environmental Impact into Your Business Model 6. Products and Services 7. Design 8. Material Sourcing 9. Manufacturing 10. Packaging and Shipping 11. Hiring and Labor 12. Community 13. Operations 14. Giving Back 15. Voice Part 3: Guidance to Help You on Your Path 16. Balancing Mission and Money 17. Pricing for Social Enterprise 18. Measuring Impact 19. Lessons Learned: Interviews with Social Entrepreneurs 20. Opportunities Unique to Social Enterprise 21. Eight Industries Ripe for Social Innovation Conclusion Notes
Introduction Part 1: Business Models for Social Impact 1. Business to Consumer (B2C) 2. Business to Business (B2B) 3. Creative Financing 4. Government 5. Nonprofits Part 2: Twelve Opportunities to Integrate Social and Environmental Impact into Your Business Model 6. Products and Services 7. Design 8. Material Sourcing 9. Manufacturing 10. Packaging and Shipping 11. Hiring and Labor 12. Community 13. Operations 14. Giving Back 15. Voice Part 3: Guidance to Help You on Your Path 16. Balancing Mission and Money 17. Pricing for Social Enterprise 18. Measuring Impact 19. Lessons Learned: Interviews with Social Entrepreneurs 20. Opportunities Unique to Social Enterprise 21. Eight Industries Ripe for Social Innovation Conclusion Notes
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