The book guides readers through a practical journey, starting with deconstructing the innovator's mindset and exploring various idea generation techniques like brainstorming and design thinking. It dedicates significant attention to the implementation phase, providing frameworks for prototyping, testing, and scaling innovative solutions. Through case studies and actionable advice, the book demonstrates how to build a culture of creativity within organizations.
This unique approach bridges creativity studies, business management, and self-help, using insights from psychology and management theory. By offering actionable frameworks and a systematic approach, How to Innovate empowers readers to become effective problem-solvers and catalysts for change.
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