Shirley Frazier

How to Start a Home-Based Gift Basket Business (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Everything you need to know to run a profitable gift basket business from your home.

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Produktdetails

• Verlag: Simon + Schuster LLC
• Seitenzahl: 320
• Erscheinungstermin: 13. Juli 2010
• Englisch
• ISBN-13: 9780762766246
• Artikelnr.: 41665556

Autorenporträt

Shirley George Frazier is the world's foremost authority on gift basket business start-up, design, Web site management, industry growth, and profitability. In business since 1990, Shirley is president of Sweet Survival LLC, a consulting firm specializing in business and marketing support to home-based professionals, florists, specialty store owners, wine shops, and department stores worldwide. Visit her at www.GiftBasketBusiness.com.

Inhaltsangabe

1. Who Buys Gift Baskets?
2. What It Takes to Succeed
3. Home Office and Workspace Setup and Structure
4. Selecting Your Inventory
5. Gift Basket Design Tips and Techniques
6. The Lucrative Corporate Market
7. Advertising and Promotion
8. Delivery Methods
9. Checks, Balances, and Payments
10. Competition
11. Keeping Customers for Life
12. Growth Opportunities13. Training and Certification
Appendix:
* Gift Basket Product Ideas
* Associations
* Trade Shows
* Educational Resources
* Other Useful Information