Natalie A. Lincoln

Human Side of Money (eBook, ePUB)

Understanding the Emotions, Habits and Stories That Shape Financial Success.

• Format: ePub

Produktbeschreibung

Human Side of Money: Understanding the Emotions, Habits and Stories That Shape Financial Success

by Natalie A. Lincoln

Money isn't just a financial tool it's an emotional language.

It shapes how we love, fear, compete and connect. We measure it, chase it, and stress over it, yet few of us ever stop to ask the deeper question: What does money mean to me?

In Human Side of Money, Natalie A. Lincoln explores the unseen forces that drive our financial choices the habits, fears and emotional patterns that determine how we earn, spend, save and invest. Blending psychology, behavioral science and real-life stories, this book reveals why financial peace has less to do with intelligence and more to do with emotional awareness.

Discover how your upbringing shaped your beliefs about wealth, why comparison fuels dissatisfaction, and how redefining "enough" can transform your life. Each chapter concludes with practical Practice & Reflection exercises to help you apply these insights to your daily choices and create a healthier, more intentional relationship with money.

Whether you're an investor, entrepreneur or simply someone who wants to feel at peace with your finances, this book will teach you how to move from reacting to reflecting from chasing more to creating meaning.

It's driven by fear, pride, hope, and the invisible stories we inherit from our past. Yet most financial advice ignores the truth that success with money depends less on what we know and more on how we think, feel and behave. Through clear insights, relatable stories and guided reflections, this book reveals:

• Why financial behavior is rooted in emotion, not logic
• How upbringing and memory shape the way we spend, save and invest
• The role of luck, risk and comparison in shaping our definition of "success"
• Why "enough" is the most liberating word in money
• How emotional intelligence can bring peace, not just profit

Whether you're building wealth, recovering from financial stress, or simply seeking peace with your money story, Human Side of Money offers a mirror to understand yourself not just your balance sheet. It's not about chasing more. It's about discovering what truly matters and finding freedom in the feeling of enough.

True wealth isn't measured in numbers. It's measured in peace.

Money is emotional and understanding it begins with understanding yourself.

In this insightful blend of psychology and finance, Natalie A. Lincoln reveals how your emotions, upbringing, and self-awareness shape every financial decision. Through practical reflection exercises, you'll learn to transform fear into clarity, scarcity into contentment and money into a tool for freedom.

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Produktdetails

• Verlag: Teradyne, Inc
• Seitenzahl: 245
• Erscheinungstermin: 11. November 2025
• Englisch
• ISBN-13: 9798349695247
• Artikelnr.: 75925130

Autorenporträt

Natalie A. Lincoln is an economist, behavioral researcher and one of the most sought-after voices on the psychology of money in North America.Born and raised in Asheville, North Carolina, Natalie grew up in a family of artists and entrepreneurs where money was always emotional, rarely discussed, and often the source of quiet tension. Those early years in the Blue Ridge Mountains gave her a front-row seat to the real human side of finance: how people who love each other can still destroy their peace over dollars, and how others quietly build freedom without ever appearing "rich."She holds a Master's in Behavioral Economics from Duke University and spent nearly a decade designing financial-wellness programs for Fortune 500 companies and conducting original research on spending triggers, scarcity mindsets and the neurology of "enough." Her work has been featured in The Wall Street Journal, CNBC, and the Harvard Business Review.Today, Natalie divides her time between Durham, North Carolina and Lagos, Nigeria, where she advises central banks, fintech founders and high-net-worth individuals who finally want to stop chasing money and start living richly.Human Side of Money is her first book written for the public, the one she wishes her younger self (and her parents) had on the kitchen table twenty-five years ago.When she's not writing or speaking, you'll find her hiking the Smoky Mountains with her rescue dog, Cash or quietly proving that you really don't need another zero in your account to feel completely, undeniably free.