ACHIEVING COMPETITIVE ADVANTAGE THROUGH INTEGRATED ORGANIZATIONAL PROCESSES
(STRATEGY & INNOVATION)
WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING
ABOUT THIS BOOK
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
CONTENT:
Why Innovation Remains A Top Frustration
Progress, Not Products: Introducing The Theory Of Jobs To Be Done
The Milk Shake Dilemma: Uncovering Causal Mechanisms Of Choice
Defining The Job: Progress, Circumstance, And Complexity
Jobs In The Wild: Real-World Breakthroughs Across Diverse Industries
Job Hunting: Strategies For Uncovering Unmet Needs
Hearing What Customers Don't Say: Decoding The Full Story Of Struggle
Building Your Résumé: Crafting Experiences To Nail The Job Spec
Beyond Products: Delivering Services And Overcoming Obstacles
Integrating Around A Job: The Power Of Organizational Processes
Measuring What Matters: Aligning Metrics With Customer Progress
Keeping Your Eye On The Job: Avoiding Innovation Data Fallacies
The Jobs-Focused Organization: Cultivating Purpose And Autonomy
Purpose Brands: The Ultimate Competitive Advantage
Final Observations: The Enduring Power And Boundaries Of Jobs Theory
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