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Entrepreneurship-and starting a new business-is always exciting and challenging; however, the stakes and stress are particularly high for those hoping to launch an "emerging company": an enterprise focused on high and sustainable growth in both employment and revenues while pursuing technological breakthroughs, dramatic shifts in the costs associated with satisfying existing consumer needs, identification of new consumer needs and/or sociological or economic changes. This book is intended to provide entrepreneurs with a comprehensive guide to planning for and successfully launching an emerging…mehr

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Produktbeschreibung
Entrepreneurship-and starting a new business-is always exciting and challenging; however, the stakes and stress are particularly high for those hoping to launch an "emerging company": an enterprise focused on high and sustainable growth in both employment and revenues while pursuing technological breakthroughs, dramatic shifts in the costs associated with satisfying existing consumer needs, identification of new consumer needs and/or sociological or economic changes. This book is intended to provide entrepreneurs with a comprehensive guide to planning for and successfully launching an emerging company, beginning with an overview of entrepreneurship and then turning to a systematic discussion of key topics including founders' relationships, business planning, product development and commercialization, selecting and forming the business entity, initial funding sources, establishing the initial capital and ownership structure, governance and organizational design, human resources, intellectual property and technology management and navigating and managing growth and change.


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Autorenporträt
This book was written by Alan S. Gutterman, whose prolific output of practical guidance and tools for legal and financial professionals, managers, entrepreneurs, and investors has made him one of the best-selling individual authors in the global legal publishing marketplace. Alan has authored or edited over 300 book-length works on entrepreneurship, business law and transactions, sustainability, impact investment, business and human rights and corporate social responsibility, civil and human rights of older persons, and international business for several publishers including Thomson Reuters, Practical Law, Kluwer, Aspatore, Oxford, Quorum, ABA Press, Aspen, Sweet & Maxwell, Euromoney, Business Expert Press, Harvard Business Publishing, CCH, and BNA. His cornerstone work, Business Transactions Solution, is an online-only product available and featured on Thomson Reuters' Westlaw, the world's largest legal content platform, which covers the entire lifecycle of a business. Alan has extensive experience as a partner and senior counsel with internationally recognized law firms counseling small and large business enterprises, and has also held senior management positions with several technology-based businesses including service as the chief legal officer of a leading international distributor of IT products headquartered in Silicon Valley and as the chief operating officer of an emerging broadband media company. He has been an adjunct faculty member at several colleges and universities, and he has also launched and oversees projects relating to promoting the civil and human rights of older persons and a human rights-based approach to entrepreneurship. He received his A.B., M.B.A., and J.D. from the University of California at Berkeley, a D.B.A. from Golden Gate University, and a Ph.D. from the University of Cambridge, and he is also a Credentialed Professional Gerontologist (CPG). For more information about Alan and his activities, please contact him directly at alangutterman@gmail.com, follow him on LinkedIn (https://www.linkedin.com/in/alangutterman/), and visit his personal website at www.alangutterman.com to view a comprehensive listing of his works and subscribe to receive updates. Many of Alan's research papers and other publications are also available through SSRN and Google Scholar.