THE HISTORY OF MACHTAILS Very few movements can be referred to as revolutionary, but the rise in popularity of zero-proof spirits is widely considered just that. Never has there been such a worldwide focus on what is in your glass. This movement is so powerful it has ignited a new focus on mindful consumption and healthier lifestyles, encompassing all genders, generations, and religions irrespective of sobriety or health status. Put simply, it is for anyone who finds themself just not in the mood for booze - whatever the reason - and seeking a guilt-free way to enjoy a "machtail" and be part of this cultural transformation
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