For many organizations, the word strategy conjures up endless ideas, concepts and tools. Unfortunately, most of them do not have a simple, common definition of strategy or a simple approach to make the big decisions. The lack of a common approach frustrates executives, creates conflict where there is none, fast-tracks dubious alternatives, lengthens decision making and hampers the quality of the decisions that finally emerge. Tim Lewko's
Making Big Decisions Better draws on practical models, stories and client examples to explain the problem succinctly, offer proven ways forward and revive strategic thinking, de-clutter the strategy process and drive better financial outcomes.
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