What are the secrets of competitive R&D on a global scale? The nineties have seen the largest international R&D expansion ever. Investigating more than 1000 R&D laboratories of 80 companies, this book presents the largest description of global R&D practice. Based on numerous research interviews and case studies from best-practice companies, the authors introduce new concepts and trends that will shape global R&D management in the early 21st century. The third edition has been completely revised and updated, incorporating international R&D research up to 2004.
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