J. D. Frazer

Money For Content and Your Clicks For Free (eBook, PDF)

Turning Web Sites, Blogs, and Podcasts Into Cash

• Format: PDF

Produktbeschreibung

Want to make money from your creativity? Here's howIf you're a blogger or podcaster, an artist or musician, or someonewho creates any other type of online content and dream of earningincome from your creative efforts, you have endless options on theInternet. But to seize them, you must become part businessperson--acreative entrepreneur. If that thought intimidates you, you're notalone.JD Frazer has been there, and he shares with you everything youmust know about syndication, advertising, branding, merchandising,copyright protection, ethical considerations, how to attractconsumers, and more. If you want to earn a living from what youcreate, here's what you need to do:* Make wise decisions that protect your intellectual property andyour interests* Approach the subject of paying for content without alienatingyour audience* Understand the realities of self-syndication* Weigh the advantages and disadvantages of membership features onyour Web site* Learn how branding and merchandising apply to your art* Be prepared for fame as well as anonymity, and the hazards ofboth* Recognize the ethical balance that exists between creator andconsumer* Explore online resources that assist the creativeentrepreneurVisit our Web site at www.wiley.com/compbooks

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Produktdetails

• Verlag: Wiley-ISTE
• Seitenzahl: 300
• Erscheinungstermin: 16. August 2007
• Englisch
• ISBN-13: 9780471785316
• Artikelnr.: 38202671

Autorenporträt

JD Frazer (BC, Canada) is a cartoonist and writer who enjoys a readership in excess of 1.5 million fans internationally. His site, Userfriendly.org, is the first stop on the Web in the morning for a vast number of Information Technology professionals. He has spoken at more than 50 events as both keynote speaker and panelist, on topics related to the business of online content, intellectual property, and online communities. He has consulted for companies on online consumer trends, online community development, and content development. His popular books with O'Reilly and Associates have sold more than 100,000 copies.