The book is intended to acquaint managers, students, and potential survey users with a broad understanding of the kind of information surveys can provide and how they have been applied in a wide variety of organizational settings. Through many examples, the book emphasizes the close and necessary link between the continual development of a survey program and the parallel body of research in organizational behavior.
This book will be of interest to survey practitioners, students, and instructors in human resource management and organizational behavior, and anyone looking for first-hand examples or survey approaches and the links to research and psychometric theory.
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