Platform Strategy for Global Markets (eBook, PDF)

Strategic Use of Open Standards and Management of Business Ecosystems

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Hirofumi Tatsumoto

Platform Strategy for Global Markets (eBook, PDF)

Strategic Use of Open Standards and Management of Business Ecosystems

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Explains global platform strategies based on academic research Provides case studies on platform firms and global ecosystems of diverse industries Integrates academic theories and business practices

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Produktbeschreibung

Explains global platform strategies based on academic research

Provides case studies on platform firms and global ecosystems of diverse industries

Integrates academic theories and business practices

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

Produktdetails
Verlag: Springer Nature Singapore
Originaltitel: Platform Strategy for Global Markets: The Strategic Use of Open Standards and Management of Business Ecosystems
Seitenzahl: 344
Erscheinungstermin: 8. Februar 2021
Englisch
ISBN-13: 9789813367890
Artikelnr.: 61160086

Produktdetails

Verlag: Springer Nature Singapore
Originaltitel: Platform Strategy for Global Markets: The Strategic Use of Open Standards and Management of Business Ecosystems
Seitenzahl: 344
Erscheinungstermin: 8. Februar 2021
Englisch
ISBN-13: 9789813367890
Artikelnr.: 61160086

Herstellerkennzeichnung

Autorenporträt

Hirofumi Tatsumoto, Graduate School of Business Sciences, University of Tsukuba

Inhaltsangabe

Open Standards and New Rules for Global Markets.- Theory on Business Ecosystem and Platform Strategy.- Strategic Standardization and Global Ecosystem: Case Study of GSM Mobile Communication System in China.- Keys for Success of platform strategy in the global ecosystem: Empirical Study of Semiconductor Equipment Industry in East Asia.- Ecosystem Management with Entries in adjacent markets: Case Study of Intel's Platform Strategy.- Relational Management with Co-existing Companies: Case Study of Intel and Taiwanese Manufactures in Personal Computer Industry.- Relational Management with System Users: Case Study of Bosch and Denso in Chinese Automobile Electronics market.- Keys of Platform Strategy in Global Markets and Consequential Transformation of Global Industries.- Conclusions.

Inhaltsangabe

Platform Strategy for Global Markets (eBook, PDF)

Strategic Use of Open Standards and Management of Business Ecosystems

Platform Strategy for Global Markets (eBook, PDF)

Strategic Use of Open Standards and Management of Business Ecosystems

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