A. G. Lafley, Roger L. Martin

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How Strategy Really Works

• Format: ePub

Produktdetails

• Verlag: Harvard Business Review Press
• Seitenzahl: 320
• Erscheinungstermin: 30. September 2025
• Englisch
• ISBN-13: 9798892792295
• Artikelnr.: 73698440

Autorenporträt

A.G. Lafley is the former Chairman of the Board, President, and CEO of Procter & Gamble, which experienced unprecedented growth and success under his leadership. Today, he consults on business and innovation strategy, advises on CEO succession and executive leadership development, and coaches experienced, new, and potential CEOs.

Roger L. Martin is a professor emeritus at the Rotman School of Management at the University of Toronto, where he served as dean from 1998 to 2013. In 2017 he was named the world's number one management thinker by Thinkers50. He is the author of many books and is a trusted strategy adviser to the CEOs of companies worldwide, including Procter & Gamble, Lego, Ford, BHP, and Verizon.