Barrie Gunter

Poor Reception (eBook, ePUB)

Misunderstanding and Forgetting Broadcast News

• Format: ePub

Produktbeschreibung

Published in 1990, Poor Reception is a valuable contribution to the field of Communication Studies.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 384
• Erscheinungstermin: 12. November 2012
• Englisch
• ISBN-13: 9781136474699
• Artikelnr.: 38450456

Autorenporträt

Barrie Gunter

Inhaltsangabe

Contents: The Growth of Television News. The Reception of Television News.
Locating the Sources of Bad Reception: A Cognitive Research Perspective.
News Awareness and Retention Across the Audience. Attenion to the News.
Story Attributes and Memory for News. Telling the Story Effectively.
Packaging the Programme. Picturing the News. Headlines, Pace, and Recaps.
Scheduling the News. Improving Understanding.