This seminal text focuses on children from birth to eight years, addressing issues such as:
* media and identity construction
* media literacy practices in the home
* the changing nature of literacy in technologically advanced societies
* The place of popular and media texts in children's lives and the use of such texts in the curriculum.
By exploring children's engagement with popular culture, media and digital texts in the home, community and early years settings, the contributors look at empirical studies from around the world, and draw out vital new theoretical issues relating to children's emergent techno-literacy practices.
With an unmatchable team of international experts evaluating topics from text-messaging to the Teletubbies, this book is a long-overdue, fascinating and illuminating read for policy-makers, educational researchers and practitioners, and crosses over to appeal to those in the linguistics field.
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'Popular Culture, New Media and Digital Literacy in Early Childhood offers theoretical as well as practical approaches to new forms of literacy emerging from children's engagement with popular culture and new media texts. A timely addition to the field of new media literacies, the focus on early childhood fills a gap in the research. The book offers an excellent range of chapters covering various disciplines, media forms and methodologies with an international team of authors.'
- ECR Book Reviews
'The breadth of this book makes it a useful reader for many audiences. Researchers and academics in the areas of early childhood, literacy and media studies will find many of the studies useful and informative.'
- Rebekah Willett, Institute of Education, University of London








