Some of the questions tackled by this manual include:
- Where can I acquire the necessary training and education?
- What equipment is required, and where might I find it?
- What are my start-up costs, and will I need a loan?
- What personnel are needed, and how do I identify the best candidates?
- What is the best way to market my practice?
- How much will I spend and how effective will a campaign be?
- How do insurers view procedures for varicose veins?
- How will I be paid?
These questions and many more are outlined in detail. The book provides examples that help readers take steps towards creating a successful phlebology practice.
There are many ways to develop and manage a practice and the authors recognize that not all strategies work in all markets. Despite differences from country to country, this text shares sound principles that, when implemented, should enhance an existing system and help to improve patient outcomes.
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