In today's highly competitive realm of professional service firms, the quest for individual stardom is at an all-time high. The temptation to rack up the most billable hours and outperform one's fellow advisors is often irresistible. But it is also shortsighted and terribly counterproductive, according to world-renowned authority and acclaimed author David H. Maister. In this groundbreaking book, Maister issues a much-needed wake-up call to today's professional service firms. Arguing that a far greater contribution to firm success can come from those who assume the role of coach instead of "most valuable player" -- and from those who find more fulfillment in seeing others succeed -- the author outlines and discusses in detail the nine key "people" issues upon which successfully managed and profitable organizations rely. Supporting his findings with a range of compelling data based on a vast survey of 6,500 individuals from fifty international companies, Maister demonstrates how and why firms that emphasize the highest standards of employee professionalism and ethics are invariably more financially successful than those that don't.
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